lululemon’s First Pro Tennis Sock

Year Developed / 2025

Brand / lululemon

Category / Accessories - M’s Tennis Socks

Outcome / Debut 2025 Circuit, Launch SS27

 
 

// The Challenge

When Frances Tiafoe became a lululemom ambassador, he needed a tennis sock that would meet the demands of his explosive game. We teamed up to design a sock that would meet his needs. Engineered with targeted cushioning, sweat-absorbing features, and a locked-in fit.